§ I.III — CATALYST · DIVISION III
◦ HIGH-INTENT SEO · FROM €2,000 / MONTH

Own the
page.

High-intent search engineering productized for SMEs. The defensive twin of GEO — owning the page when buyers land on Google or Bing while GEO owns the answer when they ask ChatGPT, Gemini, Claude, or Perplexity. Same methodology Wiele engineers for luxury maisons, calibrated and priced for €1M-€20M revenue companies.

Surface
Google · Bing · DuckDuckGo
Discipline
Technical · topical · compounding
Cadence
Monthly · 6-month minimum
Measured
Position · click share · conversion path
§ I.III.I — WHAT SEO ENGINEERS

Four pillars.
One discipline.

I
Technical foundation
Core Web Vitals · schema · crawl architecture · mobile usability · canonical signal coherence. The structural prerequisite that lets quality content compound rather than dissipate.
II
Topical depth
Cornerstone content + content-cluster architecture for one to two priority topics per Catalyst engagement. Topical authority compounds at the cluster level, not the page level.
III
Compounding velocity
Cadence-driven publication paired with earned link acquisition. SEO compounds when the publishing rhythm is sustained — Catalyst engagements are 6-month minimums for this reason.
IV
Domain authority
E-E-A-T signals, citations, brand entity strengthening, founder-named expertise positioning. The compounding asset that translates between SEO and GEO surfaces.
§ I.III.II — HOW IT UNFOLDS · MONTHLY
I
Audit · day 0
14-day Catalyst Audit maps SEO surface alongside AI-search surface. Technical baseline, topical position, gap analysis, 90-day roadmap. €1,500 · credits to month one on retainer.
II
Build · month 1
Technical foundation remediated. Cornerstone content scoped. Topical clusters mapped. Schema deployed. Tracking instrumented for position and conversion paths.
III
Compound · month 2+
Publication cadence sustained. Earned links pursued via outreach + digital PR. Content gaps closed in priority order. Quarterly strategic review with founder.
IV
Report · monthly
Position ledger by query and cluster. Click-share trend. Conversion-path measurement. Next-month publication queue. Always your IP.
§ I.III.III — QUESTIONS

Four questions
answered once.

Is SEO still relevant when AI search is replacing traditional search?

Yes — and it remains where most commercial revenue still moves through. Catalyst clients run SEO as the defensive twin of GEO. SEO owns the page when buyers land on Google or Bing; GEO owns the answer when buyers ask ChatGPT, Gemini, Claude, or Perplexity. Both compound. Traditional search isn't disappearing — its share is shrinking as AI surfaces grow, but the click-traffic floor is still substantial across most B2B and considered-purchase categories.

How does Catalyst SEO differ from Sovereign SEO?

Same methodology, calibrated to scope. Catalyst SEO retainers (from €2,000/month) target one to two priority topic clusters per SME's strategic position. Sovereign SEO (from €15,000/month) covers full multi-topic, multi-region search architecture. Catalyst clients can graduate to Sovereign tier as scope demands grow.

Do I need the Catalyst Audit before starting SEO?

Yes. Every Catalyst engagement opens with the 14-day AI Visibility Audit (€1,500). The audit maps your query universe across both AI engines AND traditional search, current position, gap analysis, and 90-day roadmap covering both surfaces. The €1,500 audit fee credits in full to month one of any Catalyst retainer signed within 30 days.

What does a Catalyst SEO retainer engineer?

Technical SEO foundation (Core Web Vitals, schema, crawl architecture, mobile usability), topical depth (cornerstone content + content cluster systems for one to two priority topics), compounding velocity (cadence-driven publication and link acquisition), and domain authority signals (E-E-A-T, citations, brand entity strengthening).

§ THE FRONT DOOR · SEO

Own the
page.

€1,500 audit · €2,000/month thereafter · audit credited to month one on retainer.