§ II.IV — ENTERPRISE · DIVISION IV
◦ MARKETING OPERATIONS · FROM €35,000 / MONTH · MSA

Engineer marketing
at scale.

Enterprise marketing operations across multi-product portfolios and multi-region markets. Brand campaigns, editorial production, lifecycle infrastructure, and cross-channel orchestration calibrated for €100M+ companies coordinating across multiple product P&Ls and regional teams. Most often bundled into Authority Retainer (€55,000/month · GEO/AEO + SEO + Marketing) where the four disciplines compound rather than fragment.

Disciplines
Brand · editorial · lifecycle · orchestration
Scope
Multi-product · multi-region
Cadence
Monthly · 12-month minimum
Contract
MSA · DPA · NDA standard
REQUEST DIAGNOSTIC → SEE ENGAGEMENT MODELS →
EU + UK data residency · GDPR-aligned · SOC 2 path on roadmap
§ II.IV.I — WHAT ENTERPRISE MARKETING COVERS

Four disciplines.
One operating system.

I
Brand campaigns
Seasonal launches, product announcements, narrative arcs coordinated across multi-product portfolios and regional markets. The campaign cadence that converts brand authority into discrete demand pulses synchronized with sales cycles.
II
Editorial production
Long-form thought leadership, distributed essays, founder-voice ghostwriting at scale. Content engineered for both human authority and AI-search extraction. Editorial calendar coordinated with internal communications + investor-relations cadence.
III
Lifecycle infrastructure
Welcome sequences, nurture series, retention pathways, win-back campaigns engineered across product lines. Behavioural triggers, segmentation hierarchy, deliverability monitored across enterprise CRM/MAP infrastructure (HubSpot, Marketo, Salesforce Marketing Cloud).
IV
Cross-channel orchestration
The integration layer that prevents channel-by-channel fragmentation across enterprise complexity. Editorial themes connect to lifecycle moments connect to brand campaigns connect to paid (when paired with Enterprise Advertising) connect to organic (GEO + SEO).
§ II.IV.II — HOW IT UNFOLDS · ENTERPRISE CADENCE
I
Days 0-30 · Assessment
30-day AI Visibility Assessment from €25,000. Marketing-channel position mapped alongside AI-search + traditional-search positions. Channel gaps, regional brand drift, lifecycle-conversion opportunities surfaced. 12-24-month roadmap with procurement input.
II
Month 1-3 · Build
Senior marketing strategist team scopes priority products + regions + channels. Editorial calendar coordinated with internal teams. Lifecycle architecture mapped against existing CRM/MAP infrastructure. Brand campaign calendar planned. Cross-channel orchestration logic defined.
III
Month 4+ · Compound
Publishing cadence sustained. Lifecycle sequences activated across product lines. Brand campaigns shipped on schedule. Cross-channel orchestration tightens month over month. Quarterly business review with leadership and CMO/VP Marketing.
IV
Quarterly · Review
Executive ledger by product line, region, channel, conversion stage. Board-ready presentation cadence. Marketing-attribution model refined. Brand-health metrics tracked. Roadmap recalibrated against portfolio shifts.
§ II.IV.III — CONTRACTS + COMPLIANCE

Procurement
ready.

Standard
NDA · MSA · DPA pre-kick-off
EU + UK
data residency · GDPR-aligned
12-month
minimum commitment · standalone tier
§ II.IV.IV — QUESTIONS

Four questions
answered once.

How is Enterprise Marketing different from Catalyst Marketing?

Same disciplinary structure, different scope. Catalyst Marketing (from €4,500/month) covers cross-channel operations for one priority funnel at SME scale. Enterprise Marketing (from €35,000/month) coordinates across multiple product P&Ls, multiple regional teams, and integrated channel orchestration calibrated for €100M+ companies. Buyers move between tiers based on portfolio breadth and team-coordination complexity.

What does Enterprise Marketing actually run?

Four integrated disciplines: brand campaigns (seasonal launches, product announcements, narrative arcs across regions), editorial production (long-form thought leadership, distributed content engineered for both human authority and AI extraction), lifecycle infrastructure (welcome sequences, nurture, retention, win-back across product lines), and cross-channel orchestration (the integration layer that prevents channel-by-channel fragmentation across enterprise complexity).

Is Enterprise Marketing usually bundled with GEO/SEO?

Yes. Most Enterprise Marketing buyers select Authority Retainer (€55,000/month, 12-month minimum) which integrates GEO/AEO + SEO + Marketing across product lines — better value when buyers want both AI-search authority and cross-channel marketing operating in concert. Standalone Enterprise Marketing (€35,000/month) suits buyers with already-strong GEO/SEO who need only marketing reinforcement, or whose AI-search work runs through internal teams.

Does Enterprise Marketing require the Diagnostic first?

Yes. Every Enterprise engagement opens with the 30-day AI Visibility Assessment (from €25,000), which maps marketing-channel position alongside AI-search and traditional-search positions. The Assessment surfaces channel gaps, brand-position drift across regions, and lifecycle-conversion opportunities — all of which inform the marketing engagement scope. Assessment fee credits in full to month one of any Enterprise retainer signed within 90 days.

§ THE FRONT DOOR · ENTERPRISE MARKETING

Four disciplines.
One operating system.

From €35,000/month standalone · or €55,000/month Authority Retainer (GEO/AEO + SEO + Marketing).

REQUEST DIAGNOSTIC → ENGAGEMENT MODELS →